Avvasi Video Service Assurance (VSA) provides service providers with detailed information about the subscriber’s quality of experience (QoE). This helps service providers manage customer relationships to reduce churn and maximize revenue. The VSA solution utilizes innovative Avvasi technology to determine the QoE for each mobile video session via a passive monitoring probe.
The collected QoE scores, similar to MOS scores, are output as a UDR record and stored locally for retrieval by OSS and BSS systems and potentially ingested into a higher level billing or CRM systems.
» Download presentation with sample UDRs
Service assurance
Service providers can carefully track the quality of the video sessions being delivered within the network for both on-deck and Over-the-Top (OTT) video to assure service delivery and detect any potential trouble spots. High volumes of subscribers accessing free, OTT content can impact other subscribers on the network; including those who are paying for on-deck services. Service providers need to be able to monitor the effects that both types of users have on each other’s video QoE.
Providing UDRs allows for post-processing and mediation by the OSS and BSS systems and ingestion into a higher level CRM system. This gives the service provider the capability to correlate the data for each user in the network and have a historical record of delivered service quality. This can be very helpful in identifying users prone to poor service that might be more liable to churn due to poor user experience.
- Capture per session records for video quality and collate on an aggregate basis
- Analyze and sort the data to determine which subscribers of on-deck services have the lowest QoE and which are more likely to churn
- Take proactive steps to target individuals with incentives to stay with the service (free content, clips, timed trials to premium services)
Video QoE based troubleshooting
Service providers have access to KPIs and troubleshooting capabilities for voice and data services. However, video streaming has become the dominant application on mobile networks and service providers lack the ability to troubleshoot their network based on video QoE issues experienced by subscribers. Avvasi VSA provides triggers based on video QoE thresholds that can be integrated with existing troubleshooting tools and probes.
- Use video QoE based triggers to troubleshoot network
- Reduce complexity of too many KPIs that don’t correlate to user experience
- Take proactive steps to address network issues that impact video QoE
Monitor perceived video QoE
At the core of Avvasi solutions is the Avvasi Q-VUE technology. Deployed as a scalable, passive measurement probe, Avvasi Q-VUE reports mobile video demographics and video-based perceived QoE scores, much like MOS scores.
This innovative technology provides a powerful assurance solution to trigger alerts when poor QoE levels are detected in a specific network location or during popular sporting or media events.
- Compare relative levels of on-deck versus Over-the-Top (OTT) video service quality being delivered
- Measure the video service quality being delivered to your subscribers on roaming partner networks
- Monitor MVNO subscriber performance and provide reports
Key features
- Unique Avvasi mobile video QoE analysis
- Per session QoE assurance and reporting
- Structured UDR generation for ingestion by charging and billing systems
- Topology aware video congestion reporting
- Video QoE and congestion correlation
- MVNO and 3rd party partner reporting
