Mobile network operators are evolving from voice, to data, to video providers. Video now represents over 50% of mobile traffic with a year-over-year growth rate of over 50%.
Revenues are shifting from traditional service providers to Over-the-Top (OTT) providers, and while traffic and costs increase, mobile network operators are excluded from fully profiting from the video value chain.
Because of customer penetration and the launch of 4G, MNO revenue and profit growth strategies are shifting from customer acquisition to retention and service differentiation.
Subscribers are increasingly selecting their service and content providers based on the quality of their video experience, meaning that providers are having to invest more to meet subscriber demand without being able to recoup these investments through current pricing models.
There is currently no industry-accepted Quality-of-Experience (QoE) measure in mobile video. As QoE becomes the Key Performance Indicator of mobile networks, MNOs must not only observe, but manage it actively.
Avvasi enables QoE-driven measurement, improvement and monetization of the video experience, and is the industry reference in mobile video QoE measurement and OTT video experience management. While some vendors are only beginning to understand the value of QoE measurement, Avvasi has been leading this field since 2008 and has the unique capability to put service providers in the driver’s seat with the tools to manage and decide QoE per service, subscriber and network, allowing mobile networks to evolve into profitable video service providers.
Based in Waterloo, Ontario, Avvasi is a venture backed, privately held company.
Avvasi is home to an unparalleled team of world-class experts and pioneers in video products and technologies, with extensive wireless service provider experience. Our team consists of experienced individuals from leading companies in the areas of wireless networking, Deep Packet Inspection and video encoding. Our management team of serial entrepreneurs brings a wealth of experience from their previous successes at PixStream and VideoLocus.
Mate Prgin: President & CEO | Co-founder
Michael Gallant: CTO & VP Engineering | Co-founder
John Vukovic: CFO & VP Operations
Brent Hayes: VP Sales
Cam Ruttle: VP Business Development
Accessibility at Avvasi
Avvasi strives at all times to provide its goods and services in a way that respects the dignity and independence of persons with disabilities. Avvasi is also committed to giving persons with disabilities the same opportunity to access our goods and services and allowing these individuals to benefit from them by aligning our practices, policies, procedures and services with the core principles of independence and dignity, integration and equal opportunity. We will make reasonable effort to monitor and evaluate the implementation of these goals and objectives in order to ensure that Avvasi is an organization which is welcoming to individuals with disabilities.
Avvasi welcomes feedback regarding our Accessibility Plan and Accessibility Policy as it relates to the provision of our goods and services. Copies of the Accessibility Plan and Policy are available to external parties upon request.
Feedback may be provided via email at email@example.com or by calling 519.772.6902.